Author Archives: Direct Animal Action

Egg industry tracing website myth-busted on International Respect for Chickens Day

Direct Animal Action has launched a new website to myth-bust the New Zealand egg industry’s egg tracing website Trace My Egg. Our website Track My Egg shows kiwi consumers video footage of different types of egg farming practices used across New Zealand, including battery cage, colony cage, barn, free-range and organic egg farming practices. “We’re…

Protest the Waikato Rodeo

Direct Animal Action are taking action for rodeo animals this summer and we need you to join us outside the Waikato Rode, Saturday 15 February, 1pm at Kihikihi Domain, Crn Oliver & Bryce Streets, Kihikihi, Te Awamutu. All placards and banners will be provided as we’re sticking to a set theme. So no need to…